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Featured Shy Artist for July

7/12/2016

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A photographer friend of mine by the name of Nancy Roux is quite adept at keeping in touch with clients. So, for her skill with a pen I am naming Nancy my featured artist for the month. You can see more of her art here:
http://www.theshyartist.com/nancy-roux.html
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Why you should NOT have a mailing list

7/11/2016

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Yes, you read that right. Here’s why I say that: You shouldn’t bother having a mailing list if you’re not going to use it.

For years I kept a mailing list. I dutifully got people to write their names into my guest book. Once a year I updated my spreadsheet and filed it away and never even looked at it.
 
My point is that I never did anything with the list!
 
If that is what you are doing, then why are you keeping a list?

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    Loretta Alvarado, Fiber Artist

    About the Author

    Helping artists and crafters improve their sales, one word at a time.

    Loretta Alvarado is the author of several business for artists books. She spends most of her time in her studio making art and writing. But you can sometimes find her on Facebook.



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