Taking care of your customers is one of the most important things you can do for your business. It doesn’t matter if you are a Fortune 500 company, an online business, or an artist.
Like me, I am sure you have had a bad experience with a business. Most of the time you might rant to a couple of your friends about it. If the experience was heinous enough, you might do your venting online to your extended group of friends.
Like me, I am sure you have had a bad experience with a business. Most of the time you might rant to a couple of your friends about it. If the experience was heinous enough, you might do your venting online to your extended group of friends.
On the other hand, there are the raves. Fewer of these actually get talked about. I think people prefer to complain about a problem than to praise a good deed.
Well, I am going to make this small effort to add to the raves…
I ordered my annual guest book from a company called MagCloud. I have been using their printing services for many years now and have always been happy with their products. While I do have MagCloud on TheShyArtist.com resource list, I have never had an opportunity to rave about it. Until now.
My guest book arrived in the mail and it was damaged. Not so bad that I can’t use it, but bad enough that I wanted to let MagCloud know about it. I sent them an email not expecting to get a reply.
Within a couple of hours I received a reply from Andrea asking for photos of the damage. I sent the photos and within 12 hours I received a response. They are sending me a new copy of the book at no charge!
So, what can you learn from this? Treat your customers in the way that you would like to be treated. It’s a simple rule, but one that is often overlooked.
And, if you need full color books printed, go to MagCloud.com!
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