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It pays to ask questions

7/10/2014

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Picture
Last week the plumber came over to make some repairs in my bathroom. I know, not terribly interesting. Or is it?

You see, my bathtub faucet has been leaking for a long time. It got to the point that I was feeling so guilty about wasting water that I would save the water in the tub and use it for toilet flushing and laundry.  So, why didn’t I fix it sooner?

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Now, what was I saying?

7/1/2014

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Loretta Alvarado
Photo by Patricia Shanks
Last Wednesday was the opening of the Art-A-Fair Festival in Laguna Beach, California. I have been an artist at that show for the last 18 years. In that time, I have spoken with hundreds and hundreds of people. And, you just never quite know who you are going to end up talking to.

That night, I spent some time talking to Patricia Shanks, a reporter for Examiner.com. She interviewed me and wrote a wonderful story about my music themed art.

It was very interesting to see how she interpreted my responses and incorporated my words into her story. I was also surprised to see that she had been observing while I was interacting with customers.

Her story had me seeing myself through her eyes. What an interesting perspective.

Here's a link to the story:
http://www.examiner.com/article/an-art-affair-with-music

Miniature fiber art of Loretta Alvarado
Photo by Patricia Shanks
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And now I wait…

12/9/2013

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Art show Jury Day
Jurors with their clipboards
Bright and early last Sunday morning I took my artwork in for jurying. I am trying once again to get into an art show I have been trying to get into for years. It's been over a week and I am still waiting to hear back from them. I guess I am a glutton for punishment as this is the eighth time I have tried to get into this show.


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Rock the night away

9/22/2013

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View from the 6th row at the Flashback Jack concert.
Last night I went to my very first rock concert. I know, not something terribly earth shattering, but it was a new experience for me.

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The Positive Experience of Art

7/15/2013

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Picture
I had an interesting experience yesterday. I was in my booth speaking to an elderly couple. The gentleman, whose name was Burt, was looking for an artist who painted boats. I knew the artist he was talking about and told him that the artist was no longer in this show.

We started talking about boats and ships. When Burt recognized that I had some interest in the subject, we sat down so he could show me photos of the model ship he was working on.

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Why I Love Trader Joe's

7/3/2013

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Trader Joe's logo
Last week I went to Trader Joe's. Okay, not a particularly newsworthy event, I admit. I was getting the ingredients to make the goodies I served at the opening for the Art-A-Fair Festival. This is a big fancy party where all the artists get to premier their new work at this summer long art show.

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Top Ten Signs You're In the Wrong Show

5/20/2013

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10. The booth next to you features a real dog driving a toy car with a radio playing "Who Let the Dogs Out."

9. Your booth is in front of a bar where the patrons are shouting the "F" word in every sentence.

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A Comedy of Arts

4/23/2013

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This past weekend, I was doing a show. It was one of those strange weekends, a comedy of errors, if you like. It seemed like everything was going wrong.

Thankfully, or maybe unfortunately, depending on how you look at it, the misery was spread out amongst several vendors.

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Don't text and sell!

1/16/2013

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I was at the Craft and Hobby Association trade show this last weekend. It's a great big trade show where buyers go to find the latest craft items and other things to sell in their shops. Since it's a trade show, you can't purchase items and take them home with you. So, it's a little bit different from the regular art or craft shows that most of us are used to doing.


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I am not a morning person

12/10/2012

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I am not a morning person. Nor do I wish to be. I like the quiet solitude of the midnight hours when there is nothing but the chirping of the crickets to disturb my reverie.

So, why do I get up before the crack of dawn on a Saturday? Because of an art show. Typically, setup time starts around 6am. With an hour drive, that means leaving the house at 5am. Which means getting up at 4am.

Yes, that's 4am, the time I usually go to bed.

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    Loretta Alvarado, Fiber Artist

    About the Author

    Helping artists and crafters improve their sales, one word at a time.

    Loretta Alvarado is the author of several business for artists books. She spends most of her time in her studio making art and writing. But you can sometimes find her on Facebook.



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